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Private Internet Access on Roku in Italy: Easy Guide 2026

  • Last updated February 28, 2025
  • written by
    Senior Writer

Roku has 83.6 million active accounts worldwide as of mid-2024. For users in Italy, accessing Roku content can be challenging due to geo-restrictions. Private Internet Access on Roku in Italy offers a solution for safeguarding privacy and unlocking restricted content.

By installing PIA VPN on your router, you can secure all connected devices with a single setup. Based on my VPN reviews in Italy, this approach protects your privacy and counts as one device on your subscription, making it cost-effective. For Roku users in Italy, PIA helps bypass geo-restrictions and access otherwise unavailable content.

Key Takeaways:

  • PIA VPN for Roku in Italy: Set up Private Internet Access (PIA) on a router to access restricted Roku content.
  • Physical and Virtual Router Setup: Install PIA using either a physical or virtual router to connect your Roku.
  • Bypass Geo-Restrictions: Use PIA to unblock US-exclusive content on Roku by connecting to a US server.
  • Change Roku Region: Set Roku to the US region for full access to restricted content.
  • Enhanced Privacy: Setting up PIA on your router provides privacy protection for all connected devices.

Private Internet Access on Roku in Italy: How to Install?

Follow these steps to install Private Internet Access on Roku in Italy:

  1. Select your Roku device from the list.
  2. Choose your location.
  3. Get your Smart DNS IP address and start using Smart DNS.

Editor’s note: Not all VPNs can unblock geo-restricted content, but PIA is highly reliable. With over 35000+ servers and strong security, PIA is a great choice for Roku users.

Now, let’s explore how to set up Private Internet Access on Roku via a physical router for seamless streaming!


How to Setup Private Internet Access on Roku in Italy (Via a Physical Router)?

To set up PIA VPN on Roku in Italy, you’ll need either a physical router or a computer that can act as a virtual router. Here’s how to set it up using a physical router:

  1. Subscribe to PIA VPN or use the PIA free trial in Italy.
  2. Ensure you’re connected to the same server location as when you registered your Roku.
  3. Go to Settings on your Roku > Network > Setup Connection.
  4. Select Wireless and find your Wi-Fi connection.
  5. Enter your Wi-Fi password and connect.
  6. Check that your status shows ‘Connected.’

That’s it! You’re now connected to PIA VPN through your physical router, and you can enjoy streaming without buffering in Italy. If this method was difficult, try the easier virtual router method below.


How to Setup Private Internet Access on Roku in Italy (Via a Virtual Router)?

To set up a virtual Wi-Fi connection from your Windows PC or macOS in Italy, follow these easy steps.

Virtual Router on Windows:

  1. Subscribe to PIA VPN.
  2. Download and install the PIA VPN app on your Windows PC in Italy.
  3. Click the taskbar at the bottom right, then select the Internet connection icon > Network & Internet Settings.
  4. Find a mobile hotspot in the left-hand menu and turn on the “Share my Internet connection” option.
  5. Click Status on the left menu, then select Change adapter options.
  6. Right-click the PIA VPN Tap Adapter and select Properties.
  7. Click the Sharing tab and check “Allow other network users to connect.”
  8. Select the hotspot you created from the drop-down and click OK.
  9. Now, your PC is a virtual Wi-Fi router.
  10. Launch the PIA VPN app and connect to a US server.
  11. On Roku, go to Settings > Network.
  12. Select Set up Connection > Wireless.
  13. Choose the virtual Wi-Fi you created earlier.
  14. Enter your Wi-Fi password and connect your Roku to PIA VPN.

Note: Ensure your Roku is set to a US region to access US-specific content. Follow the steps below if it isn’t.

How Do I Change my Roku Region to the US?

To watch US-exclusive content on Roku in Italy, follow these steps to set up your Roku with U.S. region settings:

  • Launch the PIA VPN app and connect to a U.S. server.
  • Create a Roku account while connected to the U.S. server.

create-your-roku-account-step-2-in-Italy

 

  • Skip the payment method step if you don’t have a U.S. credit card.

That’s it! If you’re already signed in with a non-U.S. account, factory reset your Roku by going to Settings > System > Advanced system settings > Factory reset.

factory-reset-your-roku-device-in-Italy

Virtual Router on macOS

To set up a virtual router with PIA VPN on macOS in Italy, follow these steps:

  1. Connect an ethernet cable to your macOS.
  2. Click the Apple logo in the top left corner and select “System Preferences.”
  3. Select “Network” and click the “+” icon.
  4. Choose “VPN” for Interface and “IKEv2” for VPN type.
  5. Enter a network name for “Service name.”
  6. Copy and paste the US server address for Remote ID.
  7. Click “Authentication settings” and enter your VPN account Username and Password.
  8. Click “Ok,” then “Advanced,” and check “Send all traffic over VPN connection.”
  9. Click “Apply” and “Connect.”
  10. Go back to “System Preferences” and select “Sharing.”
  11. Check “Internet sharing” and select Wi-Fi.
  12. Set a network name, choose WPA2 Personal for security, and enter your password.
  13. Verify the password and click “Ok” to finish.

That’s it! Your Roku can now connect to the hotspot created on your macOS in Italy. If you face any issues, check out my guide about PIA VPN not working in Italy for troubleshooting.


Unblock Private Internet Access on Roku in Italy?

PIA VPN is great for unblocking geo-blocked content on Roku in Italy. Just connect to a U.S. server to appear as if you’re in the U.S. Here’s how to unblock any channel on Roku with PIA VPN in Italy:

  1. Power on your Roku device.
  2. Install Netflix or any other streaming service on Roku.
  3. Log in using your Netflix Username and Password.
  4. Search for your favorite movie or show and start watching.

That’s it! If PIA VPN doesn’t meet your needs, you can always cancel your PIA VPN subscription in Italy and get a refund.


FAQs – Private Internet Access on Roku in Italy

Yes, it does! Since Roku doesn’t directly support VPNs, you’ll need to set it up on your router or turn your desktop into a virtual router. For a smoother experience, we recommend using ExpressVPN for its easy setup and reliable performance. 

Yes! Roku players work in Italy, which is one of the supported regions.

You can use Roku in Europe, but if it’s not a supported region, some features and apps might not work. Netflix will work, but other services may not.

For the best experience on Roku, I highly recommend ExpressVPN. It has fast servers worldwide, 24/7 support, and a 30-day risk-free trial to get you started!

Yes, you can activate Roku without providing credit card information in Italy. This is ideal for people who want to create a US Roku account but don’t have a US credit card. Just head over to https://my.roku.com/signup/nocc and create a free account without entering any payment information.

No, you can’t add a VPN directly to your Roku device in Italy. Unlike FireStick devices, Roku doesn’t currently offer native VPN compatibility. You’ll have to use either a physical or a virtual router to provide a VPN connection to your Roku device in Italy.


Final Thoughts

That’s it! This was my simple guide to setting up Private Internet Access on Roku in Italy. Now, you can enjoy your favorite shows without worrying about geo-restrictions.

If you prefer a different option, I recommend setting up ExpressVPN on your router or using a virtual router to protect against ISP throttling and access restricted content. Try it out and share your experience, or ask questions in the comments.